Thursday, February 26th, 2009
Have you shopped for toothpaste lately? Just how many different brands, varieties, sizes and flavors are needed to satisfy the marketplace? I’d say four, maximum. Certainly not the forty-plus that exist today.
Having too many options hinders the decision making process. There’s even a term for it: Consumer Vertigo
The same vertigo can be experienced when searching for a suitable WordPress theme, but it’s magnified a hundred fold. I admit that there is a greater need for variety in the world of websites than in the realm of toothpastes, but still – at some point we’re faced with so many alternatives that we feel overwhelmed.
If you’re looking for a WordPress theme, here’s my little piece of advice: Pick one. Any one. It doesn’t matter which. As is the case with toothpaste, it is not a life altering or permanent decision. If you ultimately decide that the theme you selected is not to your liking, it’s a very simple matter to change.
Same with the toothpaste. It’s not nearly as important a decision as the sheer number of tubes would lead you to believe. Pick one. Any one. If you like it, stick with it. If not, pick a package of a different color next time around.
Fair Winds!